In preparation for our 2023 Girl Scout Cookie Program, our baker, Little Brownie Bakers (LBB), has notified us that they are experiencing supply chain and workforce disruptions that will impact the production and delivery of Girl Scout Cookies during the upcoming season. These disruptions are happening despite the steps LBB has taken to proactively address challenges from last season, including expanding their workforce, expediting training programs, and proactively procuring ingredients and additional ingredient storage facilities.
The good news is that our 2023 cookie program will move forward with few changes from our original plans. Girl Scouts will still sell and take orders for cookies in person, receive orders for personal delivery via their online storefronts, and participate in cookie booths and “goal-getters” following our traditional cadence.
These supply chain issues will impact one part of our sale:
To ensure that all cookies ordered for personal delivery will be available on schedule, the ability to ship cookies directly to a customer via Digital Order Cards will not become available until February 27. This includes Raspberry Rally as it is only offered as a direct-shipped online order.
Digital Order Card orders for personal delivery will still be available beginning January 3.
What this means for GSHNJ’s cookie sellers and customers:
· This has no impact on our paper order card, cookie booth, or “goal-getter” sales periods.
· Digital Cookie will open on January 3 for online orders requesting in-person delivery.
· Digital Cookie will open on February 27 for online orders requesting direct-ship delivery, including Raspberry Rally.
We encourage cookie sellers to implement a phased sales approach:
· BEFORE February 27 sellers contact their local neighbors, friends, family, and past customers. Take note of any customers wishing to buy Raspberry Rallies or have cookies shipped.
· AFTER February 27 sellers target non-local customers, friends, and family including those who previously expressed interest in Raspberry Rallies and direct shipping.
· Need help talking to your Girl Scouts about the supply chain challenges? Try these conversation starters.
Little Brownie Bakers is committed to the Girl Scout movement and the success of the Girl Scout Cookie Program for Girl Scout entrepreneurs, volunteers, and councils. Please know that LBB’s management is working diligently to mitigate issues while working directly with Girl Scouts of the USA. We at GSHNJ are pleased to have this information early in the season so we can make adjustments and communicate solutions to support a successful program experience for everyone.
We are looking forward to the start of the 2023 Girl Scout Cookie season as we are excited to see our Girl Scouts showcase their entrepreneurial skills. We will provide continuous updates throughout the program on Rallyhood. Visit rallyhood.com/108134 or download the app and scan the QR code to join.

Thank you for your patience and support as we navigate these challenges!